Give people a reason to buy in 3 days
2 week to structure your offers
CRAVING THE CRISP
Coming Soon
THE audit to get my eyes on your brand
Step inside the Not Crispy Enough world
For collabs, press & pitches — slide in here
[YOUR FREEBIE]
Struggling to stand out (overused I know 🤦♀️) online?
You’re not invisible because your market is saturated. You’re invisible because your point of view is diluted, blurred, (whatever).
And the thing is it’s not about what you sell. It’s about how you see the world.
You can niche down all you want. If your perspective sounds like everyone else’s, you’ll still blend in.
Your niche defines your category. Your POV defines your authority.
This is where you uncover it.
Made to pop. Not to blend.
✨ 🍳 🥞
Made to pop. Not to blend. ✨ 🍳 🥞
Astrid, your strategist
Recovering overthinker here 🙋🏻♀️ — so I know what it’s like to want everything to make sense before you show up, to second-guess every choice, and to feel stuck between your ideas and reality.
That’s exactly why I created Not Crispy Enough. It’s not just about action — it’s about clarity, self-trust, and building a business that finally do its job.
And I fully believe that the more you do, the less you stand out. The more you’re going to show everybody how you can do a lot, the less they’re going to want to work with you. Why? Because people are not looking for someone who can do everything, they’re looking for the best person capable of answering their questions. In business, being specific beats being generic. Always.
And I refuse to see more founders get overlooked. For me, the best businesses are a mix of both personality and identity. And I’m here to help you uncover yours.