Illustration of a logo for 'Twist the Bite,' featuring stylized text with pretzel
Pretzel emoji

Pretty skilled. But still getting overlooked?

Define what makes you you so your people finally have a clear reason to buy from you.

A 3-day strategy intensive to help you define your signature and make choosing you feel effortless.

Pretzel emoji
Ok let's go

Made to pop. Not to blend.

✨ 🍳 🥞

Made to pop. Not to blend. ✨ 🍳 🥞

YOU’RE HERE BECAUSE YOU’RE TIRED OF…

People hesitating always telling you  “I’ll think about it,” “I need to compare,” “Let me get back to you”

Feeling like you need to prove yourself and go beyond for people to work with you

Inquiries being this low and random when you know you could help more people

Waiting for someone finally see you as the best choice they could make for their business

OMG HOW

But what if the problem isn’t what you do but how it’s being seen?

Your work is valuable. But the way it shows up might be sending the wrong signal.

It looks broad
Using words like ‘one-stop shop’, doing it all and hope people see you as the perfect solution to their specific problem.

It blends in
You’re presenting yourself the same way, showing up the same way, talking about the same things as anybody else in your industry.

It requires explanation
It shouldn't be this hard for you to get a yes from your people. If conversations are turning into justifications, you’ve already lost.

It feels optional
Hesitation is normal when people are putting their hard-earned money on the table. But if you’re getting no contact, then something was missing. 

And that’s why you’re feeling…

Frustrated, because you know your work is good but people don’t seem to see it

Heavy, because every conversation feels like you have to explain yourself from scratch

Unsettled, because you can’t tell why some people say yes,  and others don’t

Exhausted, because you’re putting in the work, but you’re still unsure.

Limited, because you feel capable of more, but your business doesn’t seem to reflect it

gIRL THAT'S ME

🧠 Overthinkers 🤔 Slow Builders 🤎 People who care

🧠 Overthinkers 🤔 Slow Builders 🤎 People who care

A wooden sign for the brand Maison Ayo

And let’s be honest for a second

You want money coming in. You want people to see you. You want a business that can actually support the life you’re building. That’s not shallow. That’s the point. But your work isn’t being chosen as often as it should be. Trust me on this, it’s not because you’re doing something wrong, it’s just because people don’t clearly see why choosing you is the best option for them.

i NEED HELP

People don’t buy your skills, they buy you

Made to pop. Not to blend.

✨ 🍳 🥞

Made to pop. Not to blend. ✨ 🍳 🥞

INTRODUCING…

Illustration of a logo for 'Twist the Bite,' featuring stylized text with pretzel

You have better things to do than taking part in a discussion that you know is going nowhere. But you still insist because you think that by talking to them you’re going to be able to convince them to work with you. Twist the Bite helps you get a quicker yes by giving your business a real reason to buy so people finally choose you. 

count me in

You’re In The Right Place If…

The multi-skilled expert who feels too broad

You’re good at many things and that’s part of the problem. Your website, offers, or content show everything you can do, but nothing clearly signals why someone should choose you.

The experienced but not chosen service provider

You’ve worked with clients. You get referrals. But inquiries feel inconsistent and you can’t always tell why someone said yes (or no). 

The thoughtful builder with good intention

You don’t want to change everything every week because it feels like it doesn’t fit anymore. You want your business to reflect how you actually think and work. 

do you see me

Made to pop. Not to blend.

✨ 🍳 🥞

Made to pop. Not to blend. ✨ 🍳 🥞

Lemon and cap for ERA

This isn’t about doing more

You shouldn’t be trading your time with things you don’t even want to do, but still do just to make ends meet. You shouldn’t be having to post more. You shouldn’t be looking for ways to be even more visible.

Why? Because a well-thought-out business can get you more clients than one going viral. And you don’t need to scrap off what’s already there. You just need to make things clearer and more specific. Because people don’t buy a following, they buy the best solution to their problems – which you can be, if you’re more intentional.

Yes, this

Serving flavor with function.

✨ 🍳 🥞

Serving flavor with function. ✨ 🍳 🥞

YOU’LL WALK AWAY WITH

A clear reason people choose you

I’m not talking about a vague positioning – that would be too easy. I’m talking about a specific, understandable reason that makes choosing you make sense. 

Your signature, clearly defined

You’re not just ‘good at a lot of things’. You are you. You have strong views about your industry and you know why you are on the market. Now, it’s just a matter of polishing it off.

Confidence in how you present your work

Second-guessing everything gets old quick. You should be fighting with your offers, website, or content, just to try getting your message across. 

A direction you can act on immediately

You’ll know exactly what to lead with, what to emphasize, and what to stop pushing so you can move forward without hesitation.

Not Crispy Enough logo variation as a melted butter illustration
FINE, I'M IN

🧠 Overthinkers 🤔 Slow Builders 🤎 People who care

🧠 Overthinkers 🤔 Slow Builders 🤎 People who care

How It Works

[ DAY 1 ]

Business Reality

We get clear on what the business actually is. We look at why it exists, who it’s for, and how it currently shows up — without changing anything yet. This day is about seeing the business clearly, removing assumptions, and aligning on reality. This is where you feel how I think and start to understand that your business is more than transactional.

[ DAY 2 ]

The Twist

We define the reason people would choose you. This is where we identify your signature — the specific angle that makes sense for you, based on your skills, experience, way of thinking, and capacity. Not what’s trendy. Not what “positions well.” What actually fits,  and gives people a clear reason to say yes.

[ DAY 3 ]

Signature Activation

We make your signature usable. We clarify how your signature shows up in what you already sell so people immediately understand why you’re the best choice they could make. And then we lock in the direction so you know how to spread your message across different platforms, and define the next steps.

If people don’t get it, they can’t choose it.

Made to pop. Not to blend.

✨ 🍳 🥞

Made to pop. Not to blend. ✨ 🍳 🥞

TWIST THE BITE

1456€

$1705 USD

WHAT’S IN THERE

3 Collaborative sessions


Signature Snapshot


Messaging Vault


Mini messaging crash course


Crispy Resources


Buffer Call


Let's twist it

Payment plans available

Serving flavor with function.

✨ 🍳 🥞

Serving flavor with function. ✨ 🍳 🥞

AB Photoshoot 2023 -Pièce 2

Meet your strategist

Hello, I’m Astrid — Strategist & girl-next-door.

As service providers, it’s easy to think that our skills are enough to sway people to buy from us. But not every business is the same. I’ve worked with all kinds of businesses, from people just getting started to founders running seven-figure companies. And most of them were overlooking one thing: Why should people choose them? 

In a world where everybody is building the same kind of business, the only thing that can make a difference is you. Because how can someone be better at being you than you yourself? Most often than not, what businesses are lacking is not skills, it’s personality, identity. Humans connect to humans, so why is it that if I was to take you out of your business, it would be the same?  That’s why I created Twist the Bite.

I like that
AB Photoshoot 2023 -Pièce 3

My story

Before Not Crispy Enough, I worked as a salesperson in the kitchen design industry. Yes, I know, unexpected path. But a very formative one. I wasn’t just selling kitchens though. I was guiding people through big, emotional decisions — often in a market where many companies used the same materials, the same suppliers, and offered similar prices.

What made the difference wasn’t the product. It was trust. People chose me because they felt understood, guided, and confident in their decision. They didn’t need more options, they needed to make sure I was the right choice. That experience shaped how I work today.

I don’t help people become louder. I help them become clear enough to be chosen so their business stops relying on chance, and starts working on purpose. 

i need you

With Twist the Bite, you will

Define what makes you unique, so people understand why to choose you

Create one clear reason to buy, without listing everything you can do

Move forward with confidence, knowing exactly why your business exist

i want that

Your new support system

The Messaging Vault

So you don’t fall back into doubting mode once you’re on your own.

A mini messaging crash course
No really to teach but to help you understand why it’s important not to overlook your messaging.

Ways to apply your signature
So you’re not locked into one format, one platform, or one “right way” to communicate.

A loop system
Less “what should I say?”, more “how does this decision need to unfold here?”.

A decision-relief framework
Because the goal isn't to talk to everybody. It’s to make the right people take action.

Because real support doesn’t end at the delivery.

that, girl

Serving flavor with function.

✨ 🍳 🥞

Serving flavor with function. ✨ 🍳 🥞

Fondatrice de Not Crispy Enough / Astrid Bergina regardant à sa droite
Illustration of a stamp with a cute chef bear face and the text "This is for crispy babes" in bold letters.
Text saying 'not crispy enough' in a playful, bold font with a brown background.

Twist the Bite is not for you if…

❌ You’re looking for templates, scripts, or a step-by-step formula to copy.

❌ You want someone to tell you what to do without questioning your decisions.

❌ You’re not ready to slow down long enough to look at what’s actually happening in your business.

❌ You want quick wins without making real choices or trade-offs.

❌ You’re hoping effort alone will eventually fix what isn’t clearly defined.

can't be me

Your Questions, Answered

  • No. Twist the Bite is a 1:1 three-days intensive.
    We work live, together, every day. There are no modules to watch on your own and no frameworks to apply without support.

  • The goal of Twist the Bite is really just about adding yourself back into your business so it finally has an identity and a personality that no one else. Because that’s how unique you are.
    But basically, you will leave with a clear business signature: what you sell, who it’s for, why people choose you, and what to do next.

  • Most programs add layers.
    Twist the Bite puts what doesn’t matter aside, forces one clear direction, and builds from there. And I ask a lot questions so be prepared. We’re digging deep into things.

  • Yes but not a revenue number.
    This is for creative service providers who are already offering something, showing up, and ready to stop experimenting blindly.

  • Not Crispy Enough mainly works with service providers, coaches, mentors, and personal brands — in other words, people who are the face of their business.

    Selling products online (or offline) requires a completely different care. There can be exceptions, but in that case, let’s talk about it.

    You can send me a DM on IG or an email at: hello@notcrispyenough.com

  • If you keep going in circles, doubting what you’re doing, and attracting clients who don’t really fit (or don’t even fit at all), then your business is already costing you time and money. Twist the Bite is an investment that can open a lot of opportunities.

  • No, on purpose. Yes I said that.
    I teach you how to think, decide, and translate your business across platforms so you’re not dependent on scripts or templates.

  • It is when the work is focused and contained.
    We don’t explore everything but we dig into what’s needed to get the work done.

  • Additional costs may come from the use of premium fonts you choose for your brand. Of course, we’ll discuss these options with full transparency.

  • The AfterGlow Suite is post–Pop & Shine support, made of several options so you never have to feel alone again when it comes to your business and your brand.

  • Because this reset only works when it’s a true fit.
    The application protects your investment and the integrity of the work.

Made to pop. Not to blend.

✨ 🍳 🥞

Made to pop. Not to blend. ✨ 🍳 🥞

Being chosen isn’t about visibility. It’s about specificity.

Your work is already good. My job is to make that obvious.

no more guessing